John Groh

Organization:Rockford Area Convention & Visitors Bureau

John Groh, CDME, has been president/CEO of the Rockford (IL) Area CVB since 2009. John is responsible for growing the region’s economy by overseeing the marketing of Illinois’ second largest metro region. Working alongside local partners, John co-lead an effort to retain, regain and grow the impacts of sports tourism by developing and implementing a $60 million master sports infrastructure facility plan, dubbed Reclaiming First. Within the industry, he serves on the executive boards of the Destination & Travel Foundation and the Illinois Council of Convention & Visitors Bureaus.

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John Groh

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