Don Schumacher

Organization:DSA Sports, LLC

Don Schumacher, CSEE, Executive Director, National Association of Sports Commissions

Don has been executive director of the NASC since 1994, and was executive director of the Greater Cincinnati Sports & Events Commission from 1989-1998. He also recently served four years on the board of directors of the U.S. Travel Association, and has taught the Sports Marketing elective in Destination Marketing Association International’s CDME Program.

Don has spent thirty five years managing arenas and stadiums, a sports hall of fame, bidding on and promoting sports events, conducting market and feasibility studies for potential new sports facilities, and consulting with sports commissions and destination marketing organizations. He has completed more than 100 studies for a wide variety of clients. Projects include feasibility studies, sport facility audits, strategic planning and workshops focused on sport tourism.

In addition to his consulting activities on behalf of the NASC and its membership, he has been focused on revisions to the NASC’s Certified Sports Executive (CSEE) Program, including the introduction of on-line learning. The CSEE Program is the only professional certification program in the sport tourism industry.

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Don Schumacher

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