Don Anderson

Organization:Destination Consultancy Group

Don Anderson, CFS Office of Professional Development, Executive Partner, Destination Consultancy Group

Don Anderson is the Executive Partner of Destination Consultancy Group, an advisory services firm specializing in strategic and marketing planning, brand development, advocacy strategy and organization assessment and governance for the visitor/hospitality, destination marketing and sport tourism professions. He is the Founder and Director of the Certified Destination Management Executive (CDME) program on behalf of the Destination Marketing Association International for over 20 years through his past educator positions at Purdue University, California State University Fullerton and the University of Calgary. He has also advised the National Association of Sports Commissions for the past four years on their education/professional development strategy and the redevelopment of the Certified Sports Event Executive (CSEE) credential. Over his career Don has worked with over 250 destination marketing organizations and sports commissions on their strategic planning, market/brand research and sports event/tourism strategy needs.

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Don Anderson

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