Six New Rules for Successful Sport City Tourism

Summary:

The sports event profession is evolving to a more inclusive sport tourism and sports destination marketing and management approach. What does this mean to the expected future roles and responsibilities of sports commission and CVB professionals? Know and fully understand the implications of the six new rules or success factors in becoming a recognized and dedicated sport tourism community. Are you strategically prepared and committed to these new opportunities and what needs to be done to capitalize on this potential? Conclusive new directions and best practices will be the key outcomes for attendees.