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About Sports ETA

Sports ETA is the essential organization for the sports events and  tourism industry, representing destinations, vendors, and event owners. We believe sport tourism and the events that our members own and host have the power to transform society for the better. Our passion is to help sports events and tourism professionals achieve previously unimaginable levels of performance. We do this by nurturing a community of smart, creative, and interesting people: our members.

Our organizational members are sports commissions, destination marketing organizations (DMOs), parks and recreation departments, chambers of commerce, national governing bodies (NGBs), multi-sport organizations (MSOs), and vendors to the sports events and tourism industry. More than 2,500 individuals from more than 700 member organizations lead, manage, and execute sports events of all shapes and sizes - from bowling tournaments to the Super Bowl and U-12 girls soccer tournaments to the Women's World Cup. Together, they create opportunities for athletes young and old to participate in the sports they love and lead healthy, active lifestyles.

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