Cashing in on Olympic Gold

 Posted on: June 27 2016
We are in the middle of Olympic Trials season, where the best the USA has to offer will face off head to head to determine who will represent America at the summer games in Rio. And while the trials could pay off in Olympic gold for the athletes, the host cities are striking their own kind of gold. For example, the USA Swimming Trials under way in Omaha are expected to bring in $35 million-$40 million in economic impact for the seven-day event, up about 20% from the last time they were the host, in 2012. The area’s 30,000 hotel rooms already are booked. Of the event tickets sold for the Trials, it’s estimated that 90% have been sold to guests outside of Nebraska. And remember, the NCAA College World Series is still going on (finals start Monday) so Omaha is bustling with sports tourism guests—and their dollars. And next month USA Gymnastics will hold its Olympic Trials July 8-10 trials at SAP Center in San Jose. San Jose hosted the 2012 trials, the 2007 U.S. ...

Upcoming Event Webinars – Register Now

 Posted on: June 14 2016
Check out our line-up of event webinars, sponsored by MGM Resorts International, below and reserve your spot today! The Color Run Thursday, June 23, 2016 2:00 p.m. - 3:00 p.m. ET Presented by Kent Phippen Register Now! Join Kent Phippen from The Color Run as he discusses what he looks for in a host city and what it takes to host their events. There will be time at the end of the presentation for questions. If you are unable to join us on the 23rd, remember you can download the webinar recording from our Webinar Archives (login required). USA Cycling Thursday, July 21, 2016 11:30 a.m. - 12:30 p.m. ET Presented by Micah Rice Register Now! Join Micah Rice from USA Cycling as he discusses what he looks for in a host city and what it takes to host their events. Micah will share details on their upcoming 2018-2019 USA Cycling Amateur Road National Championships, 2018-2019 USA Cycling Masters Road National Championships and the 2019-2020 USA Cycling Cyclo-cross National Championship...

Will Changes in Waco Mean Changes for College Football?

 Posted on: May 31 2016
Baylor University Athletic Director Ian McCaw came to Waco in the aftermath of one of the ugliest scandals in college athletics. He leaves in the middle of another one. McCaw was hired in 2003 after Baylor’s basketball scandal, when student-athlete Patrick Dennehy was shot dead near a gravel pit and his former teammate, Carlton Dotson, was accused, eventually pleaded guilty and received a 35-year sentence for the murder. But that was only part of the story, as head basketball coach Dave Bliss encouraged his staff to portray Dennehy as a drug dealer to save his own job and reputation. Bliss eventually resigned after an assistant coach taped Bliss’ conversations and exposed the coverup. In the wake of that mess, McCaw came in to add respect and integrity to the program and watched head coach Scott Drew lead the basketball team to 20-win seasons, NCAA Elite Eight appearances and an NIT Championship. It’s ironic, then, that another scandal, this time involving...

The BIG business of sports

 Posted on: May 16 2016
If, as they say, everything is bigger in Texas, well this should fit nicely. A high school in Texas has plans to build a $62.8 million football stadium, and it’s not alone in its plans for bigger and better facilities. The Dallas Morning News reports that the school board in McKinney, Texas, outside of Dallas, this month approved a $220 million bond proposal for the district, including the construction of a 12,000 seat, $62.8 million football stadium. Now, McKinney isn’t the first to do this. In fact, the Katy, Texas, Independent School District has proposed a 12,000 seat facility that is expected to cost anywhere from $58 million to $61 million. And the Allen Independent School District, just 10 miles from McKinney, opened an 18,000 seat, $60 million stadium in 2012. For its opening game, the home team had 22,000 fans show up. “I think McKinney needs it,” said Tim Carroll, director of public information for the Allen school district. Carroll says a lar...

Upcoming Best Practices and Event Webinars – Register Now

 Posted on: May 11 2016
Check out our line-up of best practices and event webinars below and reserve your spot today! Financing Sport Tourism & Recreation Assets, Part II Best Practices Webinar Wednesday, May 25, 2016 2:00 p.m. - 3:00 p.m. ET Presented by Don Schumacher Register Now! Join NASC Executive Director, Don Schumacher, CSEE as he presents a follow up to the Financing Sport Tourism session that was presented in Grand Rapids, MI during the 24th NASC Symposium. During this webinar, Don will discuss proven methods, critical elements, and insight to demystify the financing process for new sports venues. This is a webinar for those with an interest in new project development and those desiring to broaden their knowledge related to project finance. There will be time at the end of the webinar for questions. If you are unable to join us on the 25th, you can download the recording from the webinar archives page on www.SportsCommissions.org. NASC Economic Impact Calculator Best Practices Webinar Wednesday...

Changing the Game for Youth Sports

 Posted on: May 9 2016
An interesting website, www.changingthegameproject.com, posted an interesting article recently called “How Adults Take the Joy out of Sports (And How We Can Fix It).” The article opens with a youngster playing soccer, almost frozen on the field as his coach is instructing him to do one thing, and his dad is yelling at him to do another. Not knowing which way to turn, the player does nothing. We’ve talked before about how kids often lose the joy of playing sports, and parents can be to blame for that. The article states that many kids quit when the enjoyment, one of three key components along with autonomy and motivation, is gone. The article also talks about a great example of what it’s like for a team to play with joy. Look no farther than the defending NBA champion Golden State Warriors, who seemingly play with childlike enthusiasm and pure happiness. That joy translates into a record win streak and, very likely, another title this season. So how do a...

What we learned at the NASC Sports Event Symposium

 Posted on: April 13 2016
What a week it was in Grand Rapids! We want to thank everyone who attended the 24th NASC Sports Event Symposium. We had a blast and we hope you did too, but we also hope you took something (or many somethings) away from your meetings and networking during the week that will help you now that you’re back in the office. We learned lots during our week in Grand Rapids, including:    You love our educational components. We heard time and time again that you appreciate the educational opportunities that NASC offers, not just at meetings (like the CSEE program) but links and contacts that are available 24/7 on the NASC website. We hope more of you can take advantage of any and all of our opportunities to learn from each other. You recommend NASC to your friends who aren’t members (yet). As NASC membership grows, we’re always looking for ways to reach those who are in the sports tourism business, but who aren’t members of NASC. You told us that you...

A Win Comes with a Price

 Posted on: February 29 2016
The coach of a California high school girls’ basketball team was suspended two games for a big win. And we mean, big. Arroyo Valley High School defeated Bloomington High School, 161-2 last month. And it’s not first time Arroyo Valley had won by large margins. The Hawks had scored more than 100 points twice before, but this 159-point win created enough backlash that the school felt it needed to act and suspended Coach Michael Anderson for the two games. Not that benching the coach made much of a difference. In the first game without Coach Anderson, Arroyo Valley won, 80-19. The Hawks were coached by Anderson’s 19-year-old son. For his part, Anderson said he talked with the Bloomington head coach before the game, explaining that this was the Hawks’ last game before league play and that his team was going to play hard. “I wanted to let him know there was no harm intended,” Anderson told the Orange County Register, “and that i...
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