Definition of aha moment
: a moment of sudden realization, inspiration, insight, recognition, or comprehension
I will be attending my seventh NASC Symposium this year, and with each one I have incredible “Aha Moments”. From the definition noted above, I have experienced the following:
A sudden realization that my destination can host events and play in this marketplace.
Inspired by incredible leaders within the sports tourism industry that have made me see things in a slightly different way, changing my whole perspective.
Incredible insight from my counterparts from all over the country on all the aspects of our work.
Recognition, with articles published, successful events achieved and the ability to show the impact of what we do for our communities.
Comprehending all the processes from RFP to Recap.
As we approach the next Symposium in Knoxville, I encourage you to take it all in and let yourself have those Aha Moments. I wa...
How CVBs and Event Partners Can Provide a World-Class Experience to Visitors
When you think of Disney World, what comes to mind? If you’ve ever had the chance to visit Mickey’s magical land, you know that every detail of every park and resort is tailored to create an immersive, unique experience to all who enter (and they do such a great job of this that they have a whopping 70% return rate for first time guests!).
So, what does Disney World have to do with us as event partners or host communities? Well, it’s safe to say that we’re all looking to provide the best possible experience to all of our guests so they continue to come back, year after year. It’s unlikely that most of us will be able to eliminate all litter at our events by ensuring that no trash can is ever more than 30 steps away, or create an elaborate system of underground tunnels for staff to travel between locations, but there are many other ways in which we can all work togethe...
NEW YEAR - NEW YOU
Happy New Year! The NASC Mentoring and Engagement Committee wishes each of you the best in 2019: in business, personal relationships, competitions, and personal growth! Goal #1 - I will read this entire blog post. Goal #2 - I will take the action at the end of the post. If you can reach these two goals you’ll begin the year with two ‘Wins!’
GOALS = SUCCESS
If you want to succeed you must set goals. Without goals we flounder, directionless. Goals provide a roadmap, waypoints, direction, and, ultimately, achievement. Your goals can be short-term or long-term; your goals can be personal and/or professional; your goals can be big dreamer and/or mundane. The point is that with our goals on paper they become real and attainable. Take a few moments to review how to create, measure, and realize your goals!
Get excited about what you want to achieve this year. It’s a new year and we are all recharging for the upc...
I was lucky enough to attend the Inaugural Women’s Summit last year in Columbus, OH. I wasn’t sure what to expect with it being the first year that NASC put something like this together – it was great, everyone was a first timer!
The first gathering of the Summit was the opening reception. It was relaxed and a great opportunity to meet other women in the industry. I met several colleagues I had not had the pleasure of meeting before, and are now friends. The thing I enjoy most about NASC events (Symposium, 4S, and now Women’s Summit) is the opportunity to meet others in the industry. I’m able to take the relationships I build and use it as a help line with any questions I may have regarding the sports world.
The second day we had inspiring speakers, opportunities to talk about issues we encounter in our jobs as a group and were able to experience Tourney Town for Women’s Final Four (probably my favorite part of the event.) Not only was I able t...
I must confess that I do not read as much as I should, something that I hope to change in the New Year.
My neighbor is retired and he spends a lot of time in and around his yard. His efforts there are productive as he has a great lawn and it looks amazing through the growing cycle.
Many years ago, on our Public Television Station there was a regular program that was hosted by Jerry Baker, America’s Master Gardener. My wife recently purchased a book from him, “Fast Fixes and Miracle Mixes for your Lawn and Garden.” Inside, is over 300 pages of lawn care cures and home remedies for your lawn and garden.
Our winter here in Dayton, OH seems to have started early as we had our first snow and ice in mid-November. I did not get around to it, but one of the recipes in the book for Fall Lawn Food application included:
1 bag of low-nitrogen dry lawn food (enough for 2,500 square feet)
3 lbs. of Epsom Salts
1 cup of gentle dry laundry soap (not detergent)...
The Winter 2018-2019 edition of the NASC Playbook is available now. Download your copy.
Inside this issue
Awards Commitee Accepting Entries
Registration and Housing Open for 2019 Symposium
Bylaws, Branding & Strategic Planning
Tips from the Member Mentoring Committee
We encourage members to share information with your peers. Contact Meagan Grau, Director of Member Services and Engagement, at email@example.com to learn more about how you can contribute to a future edition of The NASC Playbook.
The NASC Staff
“Optimism is a happiness magnet. If you stay positive, good things and good people will be drawn to you.” – Mary Lou Retton
When you look back on the people who have influenced your life, do you find a common trait? In my experience, the people I remember the longest and the fondest are the ones who had upbeat personalities. Teachers who encouraged me through challenging classes, friends and family who reassured me through difficult times, and professional mentors who always helped guide me – these are the people who have touched my soul and have inspired me to be that person in other people’s lives.
Looking for the good in every situation is who I aspire to be. I am a work in progress, but I consciously make an effort to direct my focus on the bright side, the possibilities and the solutions. Moving into a leadership role has shown me that my actions and attitude shape those around me. As a team, we are more productive when our work envi...
Although I have attended the NASC Market Segment Meetings in the past, I did not attend the inaugural 4S Summit in 2017. In all honesty, with new leadership and changes to the organization, I thought it best to “sit this one out” and evaluate the feedback post-event.
Between the FOMO (fear of missing out) and the extremely positive feedback I received from industry peers, there wasn’t a chance I was going to miss out on year two. I wanted to personally experience what was making the 4S Summit different from the past Market Segment Meetings. And, as a long-standing mentor, it was important for me to share this experience with both new members to the Association and future first time attendees.
From the moment I arrived onsite, familiar faces were surrounding me…in the hotel lobby, in the hotel restaurant, and even on the hotel elevators. Right off the bat, the sense of camaraderie was evident. To kick off the Summit, the atten...
The 4S Summit is headed to Cleveland, OH in a few weeks! The summit kicks off with a Reception at the Rock and Roll Hall of Fame. A great opportunity to get together with your colleagues, share your stories and enjoy the history of Rock and Roll!
The 4S Summit provides an opportunity for all of us to discuss our commonalities. The commonalities could be challenges we are facing or successes that we want to share. My motto “Why recreate the wheel, when I could learn from others’ successes and challenges.” The opportunity to learn from the NASC members is one of the best learning tools at the tip of your fingers.
Be ready to learn more on the 4S’s of sports events and tourism: sponsorships, sales, services and strategies. The sports events and tourism industry has many commonalities within these 4S’s. Is your organization focusing on strategies to have the community more engaged with your sports events? Looking to learn new bidding best practices...
Last Minute Must Do’s Before Leaving for NASC
The National Association of Sports Commissions (NASC) Sports Event Symposium is just around the corner! And if you’re attending for the first time, you’re in for a real treat.
On April 23rd, people from all over the country will come to Minneapolis to learn from and network with hundreds of sports tourism professionals. The NASC Symposium “will feature dozens of authentic educational sessions, countless networking opportunities, and business development appointments in the NASC Sports Marketplace.”
As a newbie, attending your first NASC can be a little overwhelming. You might not be sure what to expect, what to bring, or how to prepare for the show. Whether you’re a vendor, an event owner, or a destination attending NASC for the first time, here are some tips to help you get ready for the show.
Check Your Itinerary + Plan Your Arrival
Traveling to a new city can be nerve-wracking, especiall...