Certified Sports Event Executive (CSEE)

Congratulations to our newest class of CSEE graduates

 Posted on: May 9 2019
The NASC is excited to congratulate our recent Certified Sports Event Executive graduates. Through this program, these graduates have shown the world they’re serious about making a difference in the sports events and tourism industry. Give a round of applause to these CSEE graduates, as they prepare (or continue) to take the industry by storm. CSEE 2019 Spring Graduates: Danny Corte, CSEE Jamie Patrick, CSEE Billy Bos, CSEE Mark Kowalewski, CSEE John Poole, CSEE Ashley Wilson, CSEE Jeremy Leifel, CSEE Matthew Bosen, CSEE Daniel Gallagher, CSEE Kris Jackson, CSEE Kathy O'Connell, CSEE Luchie Javelosa, CSEE Jarrett Dowling, CSEE Al Stauffacher, CSEE Consuelo Sanchez, CSEE Shaheen Roostai, CSEE Sarah Kirchberg, CSEE Kelsey McLean, CSEE Ashleigh Bachert, CSEE Matt Prewitt, CSEE Kristyn Hawkins, CSEE Mark Hargis, CSEE Clay Partain, CSEE Bill Kelly, CSEE Suzanne Keller, CSEE Holly Kesterson, CSEE St...

CSEE Spotlight: Graduate Gray Workman

 Posted on: March 18 2019
Knowledge is power and in the fast pace work environment that is sport tourism, the more you know, the better. As the current Director of Sports Development for Visit Greenville, North Carolina, Gray Workman knew this and wanted to elevate her knowledge to grow Greenville from a smaller destination to a high-level competitive sports destination. She enrolled in the Certified Sports Event Executive (CSEE) program and gained invaluable information. From being in the CSEE program, Workman saw this program as a way to further her education after college, with more focus on event planning. The classes focus on all aspects of the event, and why every single detail is important, and show how each aspect is a vital piece of sales and marketing materials. “As a destination, sometimes we forget all the minute details tournament directors have to focus on. Now I am able to be a resource to them.” Workman said. The classes offered also gives students the chance to grow ...

Spotlight: CSEE Graduate Kristyn Hawkins

 Posted on: February 21 2019
The Certified Sports Event Executive program offers NASC members a chance to elevate their sports tourism careers to a whole new level.  With the opportunity to meet a variety of specialists from the industry and taking classes directed to give you a fresh, new look at the sports tourism industry.  For graduates like Kristyn Hawkins, this program enhanced her knowledge and experience in ways she never imagined.  As the current, Sports Tourism Sales Director at the Spartanburg, South Carolina CVB, Hawkins came into the program wanting to learn more about the best practices in the industry so she could bring that back to Spartanburg CVB.  She ended up getting that and so much more. “This program allows you to learn all aspects of sports tourism by learning from the top industry professionals,” Hawkins said.  Even more so, Hawkins recognizes that this program allowed her to build relationships and a support system to bounce ideas around.  ...

Spotlight: CSEE Graduate Clay Partain

 Posted on: January 21 2019
“When others in our industry see CSEE after your name, they know right away what that means.” Clay Partain, a recent grad from the Certified Sports Event Executive (CSEE) program, knew from his first NASC Symposium that earning this credential would set him aside from his competition in the sports events and tourism industry.  As the current Director of Sports Market Sales for Visit Salt Lake, the CVB for the Salt Lake County, Partain knew that adding CSEE to the end of his title would show his stakeholders and employers that he means business.  Beyond the career development, Partain will forever be grateful for the network built from this experience.  The program offered him a chance to talk first hand with his peers about their successes, challenges and struggles and a support group to get advice from.  With sports tourism being a relatively small market that is completely relationship driven, he knows the bonds he has created will last for a very l...

Why You Should Attend the 2019 Women’s Summit

 Posted on: January 2 2019
I was lucky enough to attend the Inaugural Women’s Summit last year in Columbus, OH. I wasn’t sure what to expect with it being the first year that NASC put something like this together – it was great, everyone was a first timer! The first gathering of the Summit was the opening reception. It was relaxed and a great opportunity to meet other women in the industry. I met several colleagues I had not had the pleasure of meeting before, and are now friends. The thing I enjoy most about NASC events (Symposium, 4S, and now Women’s Summit) is the opportunity to meet others in the industry. I’m able to take the relationships I build and use it as a help line with any questions I may have regarding the sports world. The second day we had inspiring speakers, opportunities to talk about issues we encounter in our jobs as a group and were able to experience Tourney Town for Women’s Final Four (probably my favorite part of the event.) Not only was I able t...

NASC and Stoll Sports Strategies announce new partnership

 Posted on: December 19 2018
CINCINNATI (For Immediate Release) – The National Association of Sports Commissions (NASC) and Stoll Sports Strategies, led by Jennifer Stoll, has formed a partnership to launch new research and educational initiatives for the sports tourism trade association, beginning January 1, 2019. Stoll, who led the Greater Grand Junction Sports Commission for the past five years and has been a long-time member of the NASC, will work with NASC leadership and members as well as tourism industry partners to create the Sports Tourism Learning Institute, a new research service and education arm for the organization. Additionally, she will produce industry reports and white papers to share with the NASC membership. “Jennifer will be a key leader in assisting a revamp of the NASC education products and services in the sports events and tourism industries to help our membership and industry partners stay ahead of the trends and business opportunities,” said Al Kidd, CEO of the Na...

Congratulations to our 2017 CSEE Graduates!

 Posted on: March 29 2017
This morning, we recognized 31 graduates from our CSEE program. Congratulations to all!   Carrie Baulwin, Vallejo Convention and Visitors Bureau; Mike Carey, Yakima Valley Sports Commission; Alvin Dominique III, USRowing; Brenda Hill, VisitPITTSBURGH; Thomas Lee, Visit Charlotte; Robert Lopez, McAllen Sports Commission; Aaron McCreight, GO Cedar Rapids; Stephanie Pappas, Greater Boston Convention & Visitors Bureau; Karen Primeaux, Lafayette Convention & Visitors Commission;  Cris Rohrer, Lubbock Sports, Andy Carl, Valley Forge Tourism & Convention Board/PA Sports;  Brooks Hierstein, Sports Hampton; Ann Hortman, Rome Sports Commission/Greater Rome Convention & Visitors Bureau; Jay Kasten, Tuscaloosa Tourism and Sports; Frank Lett, Kingsport Convention & Visitor Bureau; Jamie Schlagel, West Michigan Sports Commission; Rob Wells, Sarasota County Sports Commission; James Simmons, Wicomico County Convention and Visitors Bureau/TEAM Maryland; Janis Ros...

4 Reasons to Earn Your CSEE

 Posted on: December 20 2016
The NASC is the leader in the sport tourism industry when it comes to providing educational opportunities to its members. The Certified Sports Event Certification (CSEE) is the most recognized professional designation in our industry. The program, having been developed in 2002, has continued to evolve as the needs of the NASC members have changed. Sessions have focused on such topics as Media Relations, Hotel Contract Negotiations, Strategic Planning, Coordination of Volunteers, RFPs and the Bidding Process, and Social Media. Online courses were also recently launched to supplement the live courses. As a sport tourism professional, I believe it’s important to continuously keep myself educated on what’s happening in our industry. My primary reasons for earning my CSEE include: 1. Knowledge - The world around us is constantly changing and it’s imperative that for us to do the best jobs we can, that we stay informed. CSEE courses provide us with another source of informa...

NASC designates a dozen sport tourism professionals as Certified Sports Event Executives (CSEE)

 Posted on: November 10 2016
The National Association of Sports Commissions (NASC), the non-profit 501(c)3 trade association serving the sport tourism industry, is pleased to recognize the most recent graduates of the Certified Sports Event Executive (CSEE) program.   Fall 2016 graduates include: Terra Alphonso, CSEE, Director of Sports Marketing & Development, Branson Chamber and CVB Rio Andrasko, CSEE, Sales Manager, Sports & Special Events, Colorado Springs Convention & Visitors Bureau Derek Bombeck, CSEE, Sales Development Manager, Lincoln Convention and Visitors Bureau Jennifer   Breedlove, CSEE, Convention Services Manager, Oklahoma City Convention & Visitors Bureau Tim Ellis Director, CSEE,  Global Sales – Sports, Carlson Rezidor Hotel Group John Friebele, CSEE, Director of Sports + Events, Bryan College Station Sports + Events Matt Reed, CSEE, National Sales Manager, Team San Jose Janis Ross, CSEE, Executive Director, Eugene, Cascades & Coast Sports Jennifer S...

Top 3 Takeaways When You Attend NASC Market Segment Meetings

 Posted on: August 30 2016
Have you experienced challenges with how to track room night information better, or do you wonder if others pay bid fees and, if they do, where do they receive the money?  Well, you are not alone with challenges or issues we may face in the sport tourism industry.  The upcoming NASC Market Segment Meetings in Indianapolis, October 25-26, 2016, is a great meeting to attend for the opportunity to discuss your challenges/issues and to share best practices in the sport tourism industry. NASC Market Segment Meetings are very beneficial.  Here are three top benefits for attending these meetings in Indianapolis. 1.         Learning Opportunity.  Market Segment Meetings are an excellent opportunity for you to sit down with your colleagues and share challenges or questions you may have.  Learn best practices, trends, strategies, ideas or solutions in small group discussions.  You will be discussing with organizations similar ...