You have done your research.  You are prepared and organized.  You know what to do when you get to Grand Rapids.  But what about what not to do?  Below are 6 things to avoid doing during your appointments in the NASC Sports Marketplace.

1. Don’t weigh the event owners down with a lot of promotional material.

2. Don’t be pushy.  Instead understand their needs first before beginning the sales   approach.

3. Don’t race through your appointment.  Instead listen to what the needs of the sports rights holder are.

4. Don’t try to sell something that won’t work in your community.  

5. Don’t overstay your allotted time.  Instead meet with them at one of the networking events.

6. Don’t dominate the conversation in Event Overview Appointments.

No matter your membership category, become familiar with the organizations you want to be sure to meet in Grand Rapids.  As appointment time in the NASC Sports Marketplace is limited, doing our research will provide us the opportunity to learn more about each organization during valuable appointment time.

Avoid these 6 things, and you will have a successful NASC Sports Events Symposium.