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What You Need to Know to Win with Sports:
An NASC Regional Workshop

June 20, 2012
Century Room in City Hall
Santa Clarita, CA

Deadline to register is Friday, June 1, 2012.

WORKSHOP DESCRIPTION
The purpose of this workshop is to spend time looking at the factors required for success in the rapidly changing world of amateur sporting events. Although the kinds of organizations seeking these events differ, the issues that must be successfully addressed do not. We will examine the issues facing host organizations and event owners, and discuss ways in which these interests can be combined to help all concerned. Some of the core issues addressed will include:

Determining potential return on investment before the bid
Selecting suitable sports facilities and hotel accommodations
Dealing with bid fees or guarantees
Combining the resources of sports commissions and convention & visitors bureaus to ensure the best possible result
Economic impact estimates
Categories of sports travelers
Hotel issues: room blocks, contracts, attrition clauses, room contribution systems, etc.
Volunteers
Local sport specific experts
Resources available from the NASC

Attendees will leave with the feeling they have been exposed to information that will be of significant value as future event possibilities are evaluated and events take place.

Click the picture above to get a glimpse of what a Regional Workshop is all about.

WHO ATTENDS
NASC members and non-members are invited to attend! Those who would benefit from attending include representatives from organizations including:

Convention and Visitors Bureaus
Sports Commissions
Chambers of Commerce
Park and Recreation Departments
Venues
Other organization who bid on and host sporting event
Youth, multi-sport, national governing bodies, grassroot sports programs
Other organizations that own events that are bid out and/or awarded

COST
$50.00 per person
Includes lunch and beverages throughout the workshop.

SCHEDULE
8:30am PT - Registration and Networking
9:00am PT - Workshop Begins
Noon PT - Lunch and Networking
1:00pm PT - Workshop Resumes
3:00pm PT - Workshop concludes

GUESTROOMS
We have a courtsey rate of $119/night at the nearby Hyatt Regency Valencia. To secure reservations, attendees can call 1-800-233-1234 and identify themselves as attendees of the National Associations of Sports Commissions group. To book on-line visit www.valencia.hyatt.com and from the home page enter dates of stay, number of rooms, number of guests, etc. Scroll down to the “corporate/group id” field and enter the code G-NASC, and follow the prompts until the reservation is completed.

FACILITATORS
Don Schumacher, Executive Director, National Association of Sports Commissions
Don has been executive director of the National Association of Sports Commissions since 1994. He has served as a member of the board of directors of the U.S. Travel Association. In his role with the NASC, he has managed the association's growth from 15 to more than 500 members. He previously served nine years as executive director of the Greater Cincinnati Sports & Events Commissions where he helped generate more than $45 million in visitor spending.